Old-fashioned typewriter close up on keys

Compelling Writing

All businesses need it

To run a successful business, you need to engage and inform your current and potential customers. You have to communicate in ways that are meaningful for them. And ultimately, you need to convince them to part with their hard-earned cash for your product or service!

Otherwise, harsh but true, they're going to buy from your competition. 

The right words are crucial.

"Bridget at Paisley Chameleon is the bomb! She nailed the 'Hipster -Yuccie Labradoodle' segment of my market. I've NEVER sold so many hemp harnesses! She's the best writer in Auckland, paws down.

- Lola, CEO Woke Hounds

* Full disclosure; also Bridget's dog.

Speech Bubble A+_edited.png
20181228_181809_edited_edited.png

What can I take off your plate?

  • Blogs

  • Sales pages

  • SEO

  • Copywriting

  • Tone of Voice

  • Newsletters

  • About Pages

  • Email

  • Research

  • Content Writing

  • Banner Ads

  • Words & Photo Combos

  • Videos

  • Company Reports

  • Style Guides

  • Case Studies

  • Branding

  • Bios

  • Social Media Ads

  • Opt-in Emails.

  • Treatments

  • Creative Direction

  • Articles

  • Product Descriptions

  • Direct Mail

  • Brand/Product Naming

  • Ghostwriting

  • Slogans & Taglines

  • Sales Funnels

  •  Website Audits.

  • Can't see what you're after? Get in touch with me.

What's my process? Click here.
What do my clients say? Click here for testimonials.

More Paisley Chameleon Services

As well as stand-alone writing, I offer:

Copywriting, content writing, UX writing.What's the difference?

Copywriting is writing that persuades the reader/viewer to take action. For example, sign up for a newsletter, buy a product, clip out a voucher, or donate.

Content writing is writing that informs, inspires or entertains - for example, staff bios, a business report, a blog post, or an article.

UX (user experience) writing is writing that makes the user's experience as positive and streamlined as possible. It considers people's behaviour when they use apps, websites, and other digital applications. 

Unlike many writers, I do all three of these types of writing. Check out my portfolio pages for examples.

Portfolio 

Creative Direction

Some of my fantastic clients

Logo_Absolute Beauty Workshop_edited.png
Auckland Eye logo_edited.jpg
YourWeb logo PNG_edited.png
Shilpi Thakur logo_edited.jpg
Tempo logo_bw.jpg
_me logo_edited_edited.jpg
Traction Consulting logo_edited.jpg
Virtual Print logo_bw.jpg
Visit Scotland logo_edited.jpg
Caroline Ducobu Photographer_edited.jpg
Watercare logo_edited.jpg
LBF logo_edited_edited.jpg
NZ Visa Connections logo_edited.jpg